About Us

Vision

SOAR is the essential hub for regional economic and community development.
We Are:

  • Focused on partnerships,
  • Critical resource for business support,
  • Voice for business

Mission

To provide economic development, community and professional resources to help local and regional businesses succeed.

Values

  • Partnership & Collaboration
  • Connection
  • Diversity, Equity & Inclusion
  • Service

Who We Are

The Chamber of Commerce was established in 1918 which at the time was called The Board of Commerce.

In 1972 The Chamber of Commerce sponsored its first Fall festival on West Nine Mile. Despite several challenges at the time the Chamber maintained operation by inviting Clubs and Organizations to join for a small fee of $25.00. The money was used to purchase the Marquee that remains today on Woodward and Nine Mile.

I came on board in 2019. as the Executive Director for the Ferndale Area Chamber. I saw such a great opportunity to spearhead a large impactful strategic endeavor that only took a year to accomplish.

With lots of hard work and perseverance, we have now launched the South Oakland Area Regional Chamber of Commerce. Our Executive Board Members are Chairman of the Board – Josh Champagne, Treasurer – Blake Sheer, President – Joy Wells, and Secretary – Mia Peroni. Our Board is made up of Equal Seats for our municipalities as well as Oakland County representation.

What We Do

  • Promote Business Networking,
  • Government, County, and Local municipality hub of business resources,
  • Business Advocacy and Economic Development,
  • Volunteering and Community Support

Regional Membership and Sponsorship Programming Coming Soon!

Mia Peroni
SOAR Executive Board Secretary
618-406-5295